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So far 1,900 exhibitors from 44 countries have booked stands at the world’s largest exhibition for agricultural machinery and equipment, Agritechnica 2011, to be held in Hanover in November. As the organiser DLG (Deutsche Landwirtschafts-Gesellschaft – German Agricultural Society) reports, this represents an increase in exhibitor figures of about ten per cent by comparison with the same time two years ago. “We see growth in both domestic and international exhibitor numbers”, explains Agritechnica Project Manager Freya von Rhade. “Participation from Denmark, France, Italy, the Netherlands and North America in particular is conspicuously higher than it was in 2009.” It is moreover notable that over 300 newcomer exhibitors are planning to present their products and services at Agritechnica for the first time. Agritechnica will open its gates from 15 to 19 November 2011 (Preview Days on 13 and 14 November) at the Exhibition Grounds in Hanover. The last exhibition two years ago was attended by 2,300 exhibitors from 46 countries. More than 355,000 visitors, including 80,000 international visitors, came to Hanover to gather information about new and further developments in agricultural machinery and equipment.DLG sees one essential reason for the excellent stand booking figures so far in the current positive mood among Europe’s farmers. The exhibitors will therefore be coming to Agritechnica with great expectations this autumn and these expectations could well be satisfied. This is shown by the results of the current DLG-Trendmonitor Europe, in which farmers from Germany, France, the United Kingdom, Poland, the Czech Republic and Hungary expect firm price structures on the grounds of the current dynamic developments in the world economy and shortages on the grain and oilseed markets. As the survey of some 3,000 farmers in the DLG-Trendmonitor showed, the positive business prospects are inspiring investment plans. Accordingly inclination to invest in Germany has risen by six per cent compared with autumn 2010 and now stands at 55 per cent according to the current survey. Farmers in France also displayed an eight per cent increase in investment plans by comparison with the last survey. Farmers in Central and Eastern Europe also report a distinctly stronger willingness to invest – 57 per cent of Polish farmers are planning investments, representing a nine per cent increase by comparison with autumn 2010. Furthermore, 68 per cent of Czech farm managers (45 per cent in autumn 2010) and 54 per cent of Hungarian farmers (34 per cent in autumn 2010) aim to invest. In the United Kingdom investment intentions have dropped by three per cent compared with the last survey, attributable partly to downswings in currency exchange rates (Euro/Sterling). European farmers want to take advantage of the favourable frameworks on the markets and the currently still favourable interest situation to modernise and improve efficiency in production.
http://www.agritechnica.com
