X
XLinkedinWhatsAppTelegramTelegram
0

MSD Animal Health announces 2020 High-Quality Pork - Precision Farming Award recipient

Winner granted funds to implement applied project in precision farming in swine.

Dr. Brown-Brandl
Dr. Brown-Brandl
3 December 2020
X
XLinkedinWhatsAppTelegramTelegram
0

MSD Animal Health, a division of Merck & Co., Inc., Kenilworth, N.J., USA, is proud to announce that the 2020 High-Quality Pork — Precision Farming Award has been granted to Tami Brown-Brandl, Ph.D., professor of biological systems engineering at the Institute of Agriculture and Natural Resources at the University of Nebraska-Lincoln. The award, which grants up to US$200,000 towards project implementation with an interested customer in 2021, was created to encourage technological innovation to solve real-world technology challenges in the swine industry.

Dr. Brown-Brandl and her team’s project, titled “Next-Generation Grow-Finish Swine Health and Growth Monitoring,” validated the efficacy of an innovative radio-frequency identification (RFID) technology and depth cameras to monitor feeding/drinking behaviors and weight gain in pigs to accurately detect anomalous events as well as acute and chronic illnesses. Such data provides critical information in real time that would help the farmer make better pig management intervention decisions, potentially leading to substantial economic benefits for pig producers worldwide. As a result of the study, the monitoring system and other technology solutions will be further developed to improve early illness detection and market weight estimation, ultimately improving precision animal management for the swine industry.

“We are pleased to recognize Dr. Brown-Brandl for her innovative approach to next-generation swine health and growth monitoring, which has the potential to advance pig farming and the health and well-being of swine,” said Rika Jolie, DVM, Ph.D., MBA, global swine lead, Merck Animal Health. “As a company, we strive to extend the range of technological solutions we can provide our customers, so we are proud to offer the High-Quality Pork—Precision Farming Award to help identify science-based technology solutions to industry challenges.”

Dr. Brown-Brandl was selected through a competitive process that included a diverse pool of candidates from around the world, including Africa, Asia Pacific, Europe, North America and South America. Entrants presented a wide array of projects, ranging from product convenience to workforce safety and improved animal handling.

“This award is truly an honor – what an exciting time to be working in animal agriculture,” said Dr. Brown-Brandl. “The producers, scientists and engineers working in the area of precision animal management are truly shaping the future of animal production. I appreciate MSD Animal Health joining us in helping lead that charge.”

December 2, 2020 - MSD Animal Health

Article Comments

This area is not intended to be a place to consult authors about their articles, but rather a place for open discussion among pig333.com users.
Leave a new Comment

Access restricted to 333 users. In order to post a comment you must be logged in.

You are not subscribed to this list pig333.com in 3 minutes

Weekly newsletter with all the pig333.com updates

Log in and sign up on the list

Welcome to 333

Connect, share, and interact with the largest community of professionals in the swine industry.

Celebrating 153733Users on 333!

Sign upAlready a member?
Recommended accounts
Zhou  Lydia

Zhou Lydia

Other - China
DAVI  LIOU

DAVI LIOU

Other - China
Boehringer Ingelheim Vetmedica GmbH
Company - Germany
pig333

pig333

Company - Spain
HIPRA

HIPRA

Company - Spain