MSD: New Easy-to-Use Mobile Apps Bring Swine Farm Management to the Palm of the Hand

MSD Animal Health (known as Merck Animal Health in the United States and Canada) today announced the launch of its new free mobile apps that assist swine veterinarians and farmers in maintaining healthy herds and productive farms. These innovative tools complement the company’s popular ResPig® and ReproPig® websites, which provide veterinarians and producers help in identifying areas of improvement while managing the day-to-day demands of their farms.

“Maintaining healthy and productive herds is not only important to managing a successful farm, but healthy and productive animals means a safe, sustainable and affordable food supply,” said Olivia Azlor Marsinach, director of marketing, MSD Animal Health. “We are committed to working with veterinarians and producers to provide them with tools that help develop customized management plans and the appropriate training that drives continuous improvement.”

The new mobile apps provide the same trusted tools previously available on the websites but without the worry of having reliable internet access all of the time. Customers will now have the ability to manage their workforce and facilities in a handheld device. The apps allow for the ability to audit on-farm management and animal health processes; maximize reproductive life-cycles; evaluate costs and benefits, and receive customized farm-level recommendations and action plans. Producers can use the platforms on iPads at farms where Wi-Fi is not always available without the fear of losing information that hasn’t been saved.

Once connected to the internet, the apps will automatically sync to the online website platforms, ensuring all data and reports are stored for future use, making it easier to share with veterinarians and MSD Animal Health contacts for tailored health plans.

“As technology continues to become mainstream on farms, we always seek innovative ways to provide support to our customers,” said Azlor. “We are excited to bring this convenient, easy-to-use option that allows them to more effectively and efficiently manage their farms.” The ResPig® and ReproPig® mobile tools can be downloaded from the iTunes store at:

• ResPig® app
• ReproPig® app
   

August 15, 2016 - MSD